According to IHRSA, approximately 36% of a club’s revenue should come from non-dues revenue. Programs have proven to be consistent sources of revenue because they can be flexible with current trends, they can be customized to your members and your facility, and you can reinvent them as needed. […]
The National Weight Control Registry has enrolled over 10,000 members who have lost between 30 and 300 pounds and have successfully maintained that weight from 1 year to 66 years. There is a great deal that can be learned from this large data sample. One interesting fact I recently noticed is that 55% of these […]
The weather is getting colder and to many, cold weather is synonymous with a nice, steaming cup of coffee. In fact, we all have clients that cannot seem to function without their morning fix of caffeine. Which prompts the oft posed question, what are the effects of caffeine on a resting metabolic rate test? A look at the research reviewed by the American Dietetic Association can give us some insight [….]
It is intuitive to assume that children burn fewer calories while watching TV than if they were involved in more physically active pursuits. But is it possible to burn fewer calories than a coach potato? Research suggests that TV viewing can cause just that. In a study performed at Memphis State University, researchers examined just […]
Securing a relevant, memorable domain name is key for marketing your business. This can sometimes be a challenge in a crowded space, like health and fitness. Well, if you haven’t heard, new domain extensions are coming. One by one, industry specific extensions are being released. No longer will .COM automatically define our websites. For those […]